Persuasion, Gass, Robert H. (california State University, Fullerton, Usa) Seiter, John S. (utah State University, Usa)
Старое издание
Автор: Gass, Robert H (california State University, Fullerton, Usa) Seiter, John S (utah State University, Usa) Название: Persuasion ISBN: 0367528487 ISBN-13(EAN): 9780367528485 Издательство: Taylor&Francis Цена: 22202.00 р. Наличие на складе: Нет в наличии. Описание: The seventh edition of this field-leading textbook provides an accessible and rigorous presentation of major theories of persuasion and their applications to a variety of real-world contexts.In addition to presenting established theories and models, this text encourages students to develop and apply general conclusions about persuasion in real-world settings. Along the way, students are introduced to the practice of social influence in an array of contexts (e.g., advertising, marketing, politics, interpersonal relationships, social media, groups) and across a variety of topics (e.g., credibility, personality, deception, motivational appeals, visual persuasion). The new edition features expanded treatment of digital and social media; up-to-date research on theory and practice; an increased number of international cases; and new and expanded discussions of topics such as online influencers, disinformation and 'fake news,' deepfakes, message framing, normative influence, stigmatized language, and inoculation theory.This is the ideal textbook for courses on persuasion in communication, psychology, advertising, and marketing programs. Instructors can also use the book’s downloadable test bank, instructor’s manual, and PowerPoint slides in preparing course material.
Автор: Forgas, Joseph P. Название: The Psychology of False Beliefs ISBN: 1032834129 ISBN-13(EAN): 9781032834122 Издательство: Taylor&Francis Рейтинг: Цена: 7808.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This exciting book outlines the fascinating social psychology of false beliefs and tribal delusions, examining the common human tendency to create and maintain collectively shared belief systems that have no foundation in reality. Bringing together leading international researchers, contributors explore how evolutionary, biological, cognitive, and social variables shape the creation and maintenance of widely shared but obviously false belief systems. The authors review how psychological processes promote the formation and maintenance of fallacious beliefs and discuss the philosophical and epistemological criteria we can use to classify some beliefs as false, and others as true.The chapters draw on many core areas of contemporary social life where false beliefs are of topical interest, highlighting the applied implications of this line of research. Topics include political polarisation, false narratives about group differences, pandemic conspiracy theories, fallacious theories in academia and the role of the media and the internet in creating distorted narratives.This book is engagingly written and will be of great interest to students and researchers in social psychology and the social sciences, as well as anyone seeking to understand one of the most intriguing issues that shape human social life.
Автор: Soules Marshall Название: Media, Persuasion and Propaganda ISBN: 0748644156 ISBN-13(EAN): 9780748644155 Издательство: Bloomsbury Academic Рейтинг: Цена: 5009.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Offers an overview of persuasive strategies and propaganda techniques. How do individuals and organisations exert influence to build communities and networks? What role do media play in communicating persuasive messages? How do we use recent discoveries in cognitive science to promote a cause, advocate social change or market ideas and products?
Автор: Snow, Nancy Jowett, Garth S. O`donnell, Victoria Название: Propaganda & persuasion ISBN: 1071854364 ISBN-13(EAN): 9781071854365 Издательство: Sage Publications Рейтинг: Цена: 18058.00 р. Наличие на складе: Поставка под заказ.
Автор: Dove, Martina Название: Psychology of fraud, persuasion and scam techniques ISBN: 103295390X ISBN-13(EAN): 9781032953908 Издательство: Taylor&Francis Рейтинг: Цена: 4898.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Название: The Social Psychology of Living Well ISBN: 0815369239 ISBN-13(EAN): 9780815369233 Издательство: Taylor&Francis Рейтинг: Цена: 26030.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book surveys ground-breaking work by leading international researchers, demonstrating that social psychology is the core discipline for understanding well-being and the search for meaning.
Название: Rationality and Social Responsibility ISBN: 1138004278 ISBN-13(EAN): 9781138004276 Издательство: Taylor&Francis Рейтинг: Цена: 9033.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
This volume brings together a diverse group of authors who have been associated with Robyn Dawes over the years. The breadth of topics covered reflects Dawes's wide-ranging impact on psychological theory and empirical practice. The two themes of rationality and social responsibility are well developed in the book. Dawes had always urged investigators to take seriously the question of how individuals can reconcile self-interest (i.e. rationality) with the collective good (i.e. social responsibility). The area of judgment and decision-making poses a similar challenge: here, rational judgment is the most responsible judgment because it minimizes errors. To attain rationality in this domain, individuals need to accept the limitations of their own intuitions.
This volume presents an up-to-date overview of how far psychological science has come in its struggle to reconcile what is true with what is good. Each chapter is a stimulus for new research and a reminder not to forget the hard-won lessons of the past - in particular, those taught by Robyn Dawes.
Описание: This volume examines the interplay between affect theory and rhetorical persuasion in mass communication. The essays collected here draw connections between affect theory, rhetorical studies, mass communication theory, cultural studies, political science, sociology, and a host of other disciplines.
Автор: Nahon-serfaty, Isaac (university Of Ottawa, Canada) Название: Strategic communication and deformative transparency ISBN: 1138656658 ISBN-13(EAN): 9781138656659 Издательство: Taylor&Francis Рейтинг: Цена: 9186.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book examines deformative transparency and its different manifestations in political communication, propaganda and public health.
Автор: Kim, Jasper (ewha Woman`s University, South Korea) Название: Persuasion ISBN: 0815361955 ISBN-13(EAN): 9780815361954 Издательство: Taylor&Francis Рейтинг: Цена: 9186.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Persuasion provides a series of short, simple-to-use intellectual tools to go above and beyond merely describing `what to think`-but `how to think` in a persuasion, influence, and negotiation context-across a diverse array of disciplines, sectors, and situations from boardrooms to classrooms for the twenty-first century
Автор: Berger, Linda L. Stanchi, Kathryn M. Название: Legal persuasion ISBN: 1472464559 ISBN-13(EAN): 9781472464552 Издательство: Taylor&Francis Рейтинг: Цена: 6276.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book argues that legal persuasion results from making and breaking mental connections. It follows a cognitive science roadmap while the authors test the directions through rhetorical analysis. This blend of rhetorical analysis and cognitive science yields a new way of seeing and understanding legal persuasion.
Название: Weapons of mass persuasion ISBN: 143310198X ISBN-13(EAN): 9781433101984 Издательство: Peter Lang Рейтинг: Цена: 17414.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Complementing and extending scholarship in three areas - terrorism; the media, mediated representations, and propaganda in contemporary culture; and the political and diplomatic environment post-9/11 - this book articulates the role of human communication in the war of ideas . Drawing on contemporary research from a variety of disciplines, this book offers analyses and recommendations for people to make use of informed, inspired, and ethical communication to counter ideological support for terrorism and to promote more effective public diplomacy. This is the first book to apply human communication concepts and theories - and to offer potential solutions - to the communication problems encountered by nations, communities, and individuals, and in doing so moves beyond critiques of failed U.S. communication campaigns and strategies in the war on terror .
Описание: This book offers a range of perspectives on European integration from different scientific disciplines. It aims to give its readers the opportunity to look at European integration from various scientific angles, such as history, political science, philosophy of science, economics, legal theory, social ontology, and evolutionary psychology.
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