Persuasion, Gass, Robert H (california State University, Fullerton, Usa) Seiter, John S (utah State University, Usa)
Новое издание
Автор: Gass, Robert H. (california State University, Fullerton, Usa) Seiter, John S. (utah State University, Usa) Название: Persuasion ISBN: 1032819715 ISBN-13(EAN): 9781032819716 Издательство: Taylor&Francis Цена: 15004.00 р. Наличие на складе: Есть у поставщикаПоставка под заказ.
Старое издание
Автор: Soules Marshall Название: Media, Persuasion and Propaganda ISBN: 0748644156 ISBN-13(EAN): 9780748644155 Издательство: Bloomsbury Academic Рейтинг: Цена: 5009.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Offers an overview of persuasive strategies and propaganda techniques. How do individuals and organisations exert influence to build communities and networks? What role do media play in communicating persuasive messages? How do we use recent discoveries in cognitive science to promote a cause, advocate social change or market ideas and products?
Автор: Richard Petty, John T Cacioppo Название: Communication and Persuasion ISBN: 1461293782 ISBN-13(EAN): 9781461293781 Издательство: Springer Рейтинг: Цена: 14635.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: We enjoyed arguing with each other at our initial meeting in 1973 and have sub- sequently become best friends, but neither of us suspected at the time that we would or could actively maintain a research collaboration over the next decade, or that we would now find ourselves in a position to write this monograph.
Описание: Propaganda came of age in the Twentieth Century. The development of mass- and multi-media offered a fertile ground for propaganda while global conflict provided the impetus needed for its growth. Propaganda has however become a portmanteau word, which can be interpreted in a number of different ways. What are the characteristic features of propaganda, and how can it be defined? This book traces the development of techniques of 'opinion management' from World War I to the war in Afghanistan. It reveals how state leaders and spin-doctors operating at the behest of the state, sought to shape popular attitudes - at home and overseas - endeavouring to harness new media with the objective of winning hearts and minds. In doing so, it provides compelling evidence of how the study and practice of propaganda today is shaped by its history.
Описание: This book offers a coherent argument for changes in published academic writing over the past 50 years. This volume is essential reading for students and researchers of EAP/ESP and Applied Linguistics and will also be of significant interest to academics and students looking to have their work published.
Have you ever been talking with someone and had your thoughts or feelings drastically changed within just a few minutes? Maybe you walked away wondering what happened. How did a short conversation have such a powerful effect on you? Maybe you've been on the other side and influenced someone else's thoughts or opinions in a massive way.
If so, you've had a glimpse into the realm of real influence.
You can learn a few basic techniques online or in other books but you'll only be getting half of the story (at best.)The problem is that those (basic) techniques won't be very effective because they leave something out. They don't teach you how to attain the attributes that will multiply the effectiveness of the techniques. Without having a strong mindset and the core attributes of an influencer, you're not reaching anywhere near your potential power.
Here is a small sample of what you will learn:
The principles of persuasion. Internalizing these will give you a kind of sixth-sense feel of when others are trying to manipulate you.
Techniques to persuade others. Not just the basics you can find anywhere else. This is the real deal.
How to develop the attributes to make the techniques 10-times more effective.
Conversation skills that you can learn quickly. Become better than a natural.
The body language of persuasion and how to read if someone is open to influence.
How to spot a manipulator and how to stop them from manipulating you.
Storytelling methods that will intrigue others and make them more willing to accept your influence.
...and much, much more
Once you understand these methods and techniques, you will not only improve your ability to perceive when someone is trying to influence you but also how you respond to it. And you can use the power of influence in your everyday life to influence others to create win/win situations for you and them. If you're ready to add these skills to your life then scroll up and click "add to cart."
Автор: O`Keefe Daniel J. Название: Persuasion: Theory and Research ISBN: 1452276676 ISBN-13(EAN): 9781452276670 Издательство: Sage Publications Рейтинг: Цена: 27562.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This text introduces students to the most important social-scientific theory and research on persuasion. The Third Edition adds two new chapters on social judgment theory and stage models, revision of the treatment of the theories of reasoned action and planned behavior, and new attention to subjects such as reactance and the use of narratives as vehicles for persuasion.
Описание: This book offers a range of perspectives on European integration from different scientific disciplines. It aims to give its readers the opportunity to look at European integration from various scientific angles, such as history, political science, philosophy of science, economics, legal theory, social ontology, and evolutionary psychology.
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