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Описание: A Simon & Schuster book. Simon & Schuster has a great book for every reader.
Автор: Foxall Название: Corporate Innovation (RLE Marketing) ISBN: 1138792403 ISBN-13(EAN): 9781138792401 Издательство: Taylor&Francis Рейтинг: Цена: 23734.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This volume is concerned with understanding the factors that determine innovation and its contribution to corporate achievement. It considers the whole range of innovation, consumer and industrial, and both final and intermediate buying behaviour. Although the tenor of the book is towards understanding and evaluation, its ultimate concerns are with the practicalities of marketing and corporate innovation.
Описание: Addresses how consulting and contracting firms in the construction and engineering industries integrate corporate social responsibility into business strategy and how this translates into better business performance. This book offers examples that is suitable for managers who have to deal with the reality of the industry on a day-to-day basis.
Автор: Christina Keinert Название: Corporate Social Responsibility as an International Strategy ISBN: 3790825484 ISBN-13(EAN): 9783790825480 Издательство: Springer Рейтинг: Цена: 18904.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Increased financial performance and employee commitment are among the benefits the CSR model can offer corporations. This discussion presents practitioners and scholars with a unique examination of how firms can maximise productivity through the implementation of CSR programs.
Автор: Strange Название: Corporate Governance and International Business ISBN: 0230203396 ISBN-13(EAN): 9780230203396 Издательство: Springer Рейтинг: Цена: 12805.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Examines how corporate governance institutions affect firms` internationalization strategies, exploring how corporate governance is linked to international business. This book demonstrates how corporate governance influences the attractiveness of host countries to inward investors, as well as the internationalization strategies of MNEs themselves.
Автор: Puranam Название: Corporate Strategy ISBN: 1107120918 ISBN-13(EAN): 9781107120914 Издательство: Cambridge Academ Рейтинг: Цена: 11246.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This concise textbook arms students and managers with the tools needed to make good decisions on corporate strategy issues and to perform sound analysis of the corporate strategy decisions of others. A rich companion website with downloadable tools, case materials and current examples from the media is also included.
Автор: Phanish Puranam Название: Corporate Strategy: Tools for Analysis and Decision-making ISBN: 1107544041 ISBN-13(EAN): 9781107544048 Издательство: Cambridge Academ Рейтинг: Цена: 5542.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This concise textbook arms students and managers with the tools needed to make good decisions on corporate strategy issues and to perform sound analysis of the corporate strategy decisions of others. A rich companion website with downloadable tools, case materials and current examples from the media is also included.
Автор: Barrett Название: Liberating the Corporate Soul ISBN: 1138131083 ISBN-13(EAN): 9781138131088 Издательство: Taylor&Francis Рейтинг: Цена: 23734.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This bestselling book presents a convincing rationale for making ethical and socially responsible behavior the keystone in providing a high performance, globally successful business.
Описание: Contemplating Corporate Marketing, Identity and Communication brings together a variety of perspectives on corporate marketing, identity and communication with a view towards stimulating debate about the advances in these key areas.
Автор: Cowley Название: Beyond Strategic Vision ISBN: 1138133442 ISBN-13(EAN): 9781138133440 Издательство: Taylor&Francis Рейтинг: Цена: 23734.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Hoshin is a system which was developed in Japan in the 1960`s, and is a derivative of Management By Objectives (MBO). Beyond Strategic Vision tailors the Hoshin system to fit the culture of North American and European organizations. It is a "how-to" guide to the Hoshin method for executives, managers, and any other professionals who must plan as part of their normal job.
Автор: Furrer Olivier Название: Corporate Level Strategy ISBN: 0415727227 ISBN-13(EAN): 9780415727228 Издательство: Taylor&Francis Рейтинг: Цена: 9186.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
The challenges faced by diversified corporations--firms that operate in more than one industry or market--have changed over the years. In this new edition, Olivier Furrer helps students of corporate strategy to consider the impact of critical changes in resources, businesses and headquarters roles on the firm's ability for establishing and sustaining corporate advantage.
New to this edition are stimulating pedagogical features and additional material such as a new chapter on the theoretical foundations of multibusiness firms, along with a host of new examples from across the world.
A companion website supplements the book, providing PowerPoint slides, a test bank of questions, and lists of suggested case studies.
Автор: Glazunov Название: Corporate Strategy in Post-Communist Russia ISBN: 1138956708 ISBN-13(EAN): 9781138956704 Издательство: Taylor&Francis Рейтинг: Цена: 15310.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Russian businesses in the post-Soviet period have been noted for their unusual, sometimes allegedly corrupt, business practices, and for their role in the enrichment of oligarchs. This book, which includes a wide range of case study examples, and which draws on the author’s first-hand experience of running a Russian company, argues that a key to understanding contemporary Russian business is the importance of arbitrage, that is the ability to take advantage of price and cost differentials in different markets. The book argues that the conditions for such arbitrage advantages are often created by businesses which have special links to particular institutions; that arbitrage benefits are not available to all businesses in a sector, thereby providing unfair competitive advantages to some businesses; and that businesses’ overall activities are often distorted by this system. The book includes an analysis of a wide range of different types of arbitrage activities in action.
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