Описание: Choice Outstanding Academic Title 2014 In what was a golden age of British advertising, the notion of the 'peacock male' was a strong theme in fashion promotion, reflecting a new affluence and the emergence of stylish youth cultures. Based on a detailed study of rich archival material, this pioneering study examines the production, circulation and consumption of print, television and cinema publicity for men's clothing in Britain during the second half of the twentieth century. The study explores design issues and period style in advertising, the role of market research and consumer psychology in determining target audiences, the idea of the 'new man' in representing fashionable masculinities, and the various ways that menswear retailers and brands dealt with sex and gender, race, class and age. From y-fronts to Austin Reed suits to Levi's jeans, menswear advertising epitomised the themes, stereotypes, contradictions and ambiguities of masculinity in an age of great social change. This meticulously researched and detailed work of scholarship will be essential reading for students and scholars of fashion, history, sociology, advertising, media, cultural and gender studies.
Описание: Choice Outstanding Academic Title 2014 In what was a golden age of British advertising, the notion of the 'peacock male' was a strong theme in fashion promotion, reflecting a new affluence and the emergence of stylish youth cultures. Based on a detailed study of rich archival material, this pioneering study examines the production, circulation and consumption of print, television and cinema publicity for men's clothing in Britain during the second half of the twentieth century. The study explores design issues and period style in advertising, the role of market research and consumer psychology in determining target audiences, the idea of the 'new man' in representing fashionable masculinities, and the various ways that menswear retailers and brands dealt with sex and gender, race, class and age. From y-fronts to Austin Reed suits to Levi's jeans, menswear advertising epitomised the themes, stereotypes, contradictions and ambiguities of masculinity in an age of great social change. This meticulously researched and detailed work of scholarship will be essential reading for students and scholars of fashion, history, sociology, advertising, media, cultural and gender studies.
Introduction.- Part I Feminism in Eastern Europe Revisited.- The Enemy of My Enemy Is My Friend: The Curious Tale of Feminism and Capitalism in Eastern Europe.- Blaming Feminists Is Not Understanding History. A Critical Rejoinder to Ghodsee's Take on Feminism, Neoliberalism and Nationalism in Eastern Europe.- Feminist Stories from an Illiberal State: Revoking the License to Teach Gender Studies in Hungary at a University in Exile (CEU).- Emancipation is More than the Freedom of Choice: Rethinking the Feminist Agenda in Postsocialism.- Part II New Conflicts and Empowerment Strategies.- Ukraine's Female Combatants: The Influence of Conflict on Gender Roles and Empowerment.- Gender Roles in the Rear of the War in Donbas: Women's Engagement in the Care of Wounded Combatants.- Russian Vicious Circles: The Facebook Flash Mob #яНеБоюсьСказать, Biopolitics, and Rape Culture.- The Ambivalence of the Ordinary: The Polish Women's Strike (OSK) and the Women's March 8th Alliance (PK8M) in a Comparative Perspective.- Part III Work, Money, and Power.- Putting Care at the Center: Women Organizing Trade Unions in the Care Sector in Poland.- Questioning the Retraditionalization Thesis: Gender Differences in Paid and Unpaid Work in Bulgaria (1970-2010).- Autonomy as Empowerment, or How Gendered Power Manifests Itself in Contemporary Russian Families.- Part IV Changing Concepts of Masculinity and Fatherhood.- Gender Proportions and Masculine Strategies in Russian Orthodoxy: From Asceticism to Militarization.- Questioning Gender Stereotypes Under Socialism: Fatherly Emotions and the Case of Single Fathers.- The East German Man: "Brown Perpetrator of Violence," "Sensitive Father"? An Exploration of Media Discourses and Scholarly Studies.- Russian Fatherhood: From Distance to Participation.
Описание: A generation of historians has been captivated by the notorious views on gender found in the mid-sixth century Secret History by the Byzantine historian Procopius of Caesarea. Yet the notable but subtler ways in which gender coloured Procopius' most significant work, the Wars, have received far less attention. This monograph examines how gender shaped the presentation of not only key personalities such as the seminal power-couples Theodora/ Justinian and Antonina/ Belisarius, but also the Persians, Vandals, Goths, Eastern Romans, and Italo-Romans, in both the Wars and the Secret History. By analysing the purpose and rationale behind Procopius' gendered depictions and ethnicizing worldview, this investigation unpicks his knotty agenda. Despite Procopius's reliance on classical antecedents, the gendered discourse that undergirds both texts under investigation must be understood within the broader context of contemporary political debates at a time when control of Italy and North Africa from Constantinople was contested.
Автор: T. Ugelvik Название: Power and Resistance in Prison ISBN: 1349455709 ISBN-13(EAN): 9781349455706 Издательство: Springer Рейтинг: Цена: 4877.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book explores how prisoners turn themselves into active opponents of the prison regime, and thus reclaim their freedom and manhood. Using extensive ethnographic fieldwork from Norway`s largest prison, Ugelvik provides a compelling analysis of the relationship between power, practices of resistance and prisoner subjectivity.
Автор: de Dauw Esther, Connell Daniel J. Название: Toxic Masculinity: Mapping the Monstrous in Our Heroes ISBN: 1496828941 ISBN-13(EAN): 9781496828941 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 4389.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The superhero permeates popular culture from comic books to film and television to internet memes, merchandise, and street art. Toxic Masculinity:asks what kind of men these heroes are and if they are worthy of the unbalanced amount of attention. Contributors to the volume investigate how the (super)hero in popular culture conveys messages about heroism and masculinity, considering the social implications of this narrative within a cultural (re)production of dominant, hegemonic values and the possibility of subaltern ideas, norms, and values to be imagined within that (re)production.
Divided into three sections, the volume takes an interdisciplinary approach, positioning the impact of hypermasculinity on toxic masculinity and the vilification of "other" identities through such mediums as film, TV, and print comic book literature. The first part, "Understanding Super Men", analyzes hegemonic masculinity and the spectrum of hypermasculinity through comics, television, and film, while the second part, "The Monstrous Other", focuses on queer identity and femininity in these same mediums. The final section, "Strategies of Resistance", offers criticism and solutions to the existing lack of diversity through targeted studies on the performance of gender. Ultimately, the volume identifies the ways in which superhero narratives have promulgated and glorified toxic masculinity and offers alternative strategies to consider how characters can resist the hegemonic model and productively demonstrate new masculinities.
With contributions by Daniel J. Connell, Esther De Dauw, Craig Haslop, Drew Murphy, Richard Reynolds, Janne Salminen, Karen Sugrue, and James C. Taylor.
Автор: Walker Alicia M. Название: Chasing Masculinity: Men, Validation, and Infidelity ISBN: 3030498174 ISBN-13(EAN): 9783030498177 Издательство: Springer Рейтинг: Цена: 3658.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Chapter 1 The C-Word (Cheater): Infidelity as the Ultimate Threat
Chapter 2 Researcher Seeks Cheating Husbands: Recruiting a Closeted Population
Chapter 3 "Men need their egos pumped up regularly" Primary Partnerships Sow the Seeds of Men's Doubt
Chapter 4 "We need a witness to our lives" Outside Partners as Outsourced Relational Managers
Chapter 5 "If I was a good enough man, she'd be jumping on top of me, right?" Marital Beds Breed Self-Doubt
Chapter 6 "I seek a partner who actually wants me to make up for lost time" The Girlfriend Experience in Outside Partnerships Helps Reduce FOMO
Chapter 7 "Guys who suck in bed are the butt of jokes" The Pressure to Perform
Chapter 8 "It's my job to make her orgasm" Women's Orgasm Provision as Responsibility and Special Skill
Chapter 9 So, What Does all of this Mean Anyway?: Making Sense of Men's Participation in Infidelity
Описание: Groundbreaking new approach to the idea of treason in medieval England, showing the profound effect played by gender.
Автор: Daniel J. Connell, Esther De Dauw Название: Toxic Masculinity: Mapping the Monstrous in Our Heroes ISBN: 1496828933 ISBN-13(EAN): 9781496828934 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 13794.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The superhero permeates popular culture from comic books to film and television to internet memes, merchandise, and street art. Toxic Masculinity asks what kind of men these heroes are and if they are worthy of the unbalanced amount of attention. Contributors to the volume investigate how the (super)hero in popular culture conveys messages about heroism and masculinity, considering the social implications of this narrative within a cultural (re)production of dominant, hegemonic values and the possibility of subaltern ideas, norms, and values to be imagined within that (re)production.Divided into three sections, the volume takes an interdisciplinary approach, positioning the impact of hypermasculinity on toxic masculinity and the vilification of "other" identities through such mediums as film, TV, and print comic book literature. The first part, "Understanding Super Men", analyzes hegemonic masculinity and the spectrum of hypermasculinity through comics, television, and film, while the second part, "The Monstrous Other", focuses on queer identity and femininity in these same mediums. The final section, "Strategies of Resistance", offers criticism and solutions to the existing lack of diversity through targeted studies on the performance of gender. Ultimately, the volume identifies the ways in which superhero narratives have promulgated and glorified toxic masculinity and offers alternative strategies to consider how characters can resist the hegemonic model and productively demonstrate new masculinities.With contributions by Daniel J. Connell, Esther De Dauw, Craig Haslop, Drew Murphy, Richard Reynolds, Janne Salminen, Karen Sugrue, and James C. Taylor.
Автор: Haywood Chris Название: Men, Masculinity and Contemporary Dating ISBN: 1349701041 ISBN-13(EAN): 9781349701049 Издательство: Springer Рейтинг: Цена: 7927.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: At a time when traditional dating practices are being replaced with new ways to meet potential partners, this book provides fresh insights into how are men responding to new ways of dating.
Автор: Marc A. Ouellette Название: Playing with the Guys: Masculinity and Relationships in Video Games ISBN: 1476671397 ISBN-13(EAN): 9781476671390 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 8870.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: A lot of work has been done talking about what masculinity is and what it does within video games, but less has been given to considering how and why this happens, and the processes involved. This book considers the array of daily relationships involved in producing masculinity and how those actions and relationships translate to video games.
Автор: Haywood, Chris Название: Men, masculinity and contemporary dating ISBN: 1137506822 ISBN-13(EAN): 9781137506825 Издательство: Springer Рейтинг: Цена: 7927.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: At a time when traditional dating practices are being replaced with new ways to meet potential partners, this book provides fresh insights into how are men responding to new ways of dating.
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