Автор: A. C. Grayling Название: Towards the Light: The Story of the Struggles for Liberty and Rights that Made the Modern West ISBN: 1472532147 ISBN-13(EAN): 9781472532145 Издательство: Bloomsbury Academic Рейтинг: Цена: 3236.00 р. 4623.00-30% Наличие на складе: Есть (1 шт.) Описание: In Towards the Light, A.C. Grayling tells the story of the long and difficult battle for freedom in the West, from the Reformation to the Universal Declaration of Human Rights, from the battle for the vote to the struggle for the right to freedom of conscience. As Grayling passionately affirms, it is a story - and a struggle - that continues to this day as those in power use the threat of terrorism in the 21st century to roll-back the liberties that so many have fought and died to win for us. Including an appendix of landmark documents, including the British and American Bills of Rights and the Declaration of the Rights of Man and of the Citizen, the Bloomsbury Revelations edition also includes a new preface by the author reflecting on developments since the book's original publication.
Описание: An epic journey through the economies of ancient civilizations, and how they managed debt versus social instability. Shocking historical truths about how debt played a central role in shaping (or destroying) ancient societies (viz: Rome), and that the Bible is preoccupied with debt, not sin, which has been disturbingly inverted in modern times.
Автор: De Vroey Название: A History of Macroeconomics from Keynes to Lucas and Beyond ISBN: 1107584949 ISBN-13(EAN): 9781107584945 Издательство: Cambridge Academ Рейтинг: Цена: 6494.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book retraces the history of macroeconomics from Keynes`s General Theory to the present, especially the contrast between a Keynesian era and a Lucasian - or dynamic stochastic general equilibrium (DSGE) - era. It also examines a few selected works aimed at presenting alternatives to Lucasian macroeconomics.
Автор: Jonathan Barron Baskin Название: A History of Corporate Finance ISBN: 0521655366 ISBN-13(EAN): 9780521655361 Издательство: Cambridge Academ Рейтинг: Цена: 5701.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: An overview of the role of institutions and organizations in the development of corporate finance from the Renaissance through contemporary Wall Street, this study puts forward a compelling argument for the closer integration of historical and quantitative research methodologies in financial theory.
Автор: Lindert, Peter H. (university Of California, Davis) Название: Making social spending work ISBN: 1108478166 ISBN-13(EAN): 9781108478168 Издательство: Cambridge Academ Рейтинг: Цена: 4434.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: How does social spending relate to economic growth and which countries have got this right and wrong? Peter H. Lindert provides a compelling global guide to public education, health care, pensions, and welfare provision, and links them to inequality and fiscal redistribution.
Описание: Based on a conference held as part of the US Federal Reserve System`s centennial, this book critically evaluates the role of the Federal Reserve System in the international monetary system over the past one hundred years and looks ahead to the challenges it will face under the twenty-first-century fiat standard.
Автор: Neal Название: The Cambridge History of Capitalism ISBN: 1107583284 ISBN-13(EAN): 9781107583283 Издательство: Cambridge Academ Рейтинг: Цена: 6653.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The first volume of The Cambridge History of Capitalism delves deep into the historical roots of capitalism to provide a definitive account of its evolution. Adopting a wide geographical coverage and comparative perspective, a range of expert scholars trace capitalism`s development from distant origins in ancient Babylon to modern economic growth.
Описание: Contributors of Volume 2: Tossi Aaron, Arnold E. Burkart, Isabel Carley, Gerald P. Dyck, Nancy Ferguson, Jane Frazee, Ruth Pollock Hamm, Maureen Kennedy, Susan Kennedy, Marcia Lunz, Joachim Matthesius, Grace Nash, Erik Nielsen, Sue Ellen Page, Martha Pline Polon, Jacobeth Postl, Pat Riello, Konnie Saliba, Miriam Samuelson, Donald Slagel, Judith Thomas, Martha Maybury WamplerBesetzung:voice, recorder and percussion
Автор: Neal Название: The Cambridge History of Capitalism ISBN: 1107583357 ISBN-13(EAN): 9781107583351 Издательство: Cambridge Academ Рейтинг: Цена: 5544.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The second volume of The Cambridge History of Capitalism provides an authoritative reference on the spread and impact of capitalism across the world. A team of leading scholars explore the global consequences that capitalism has had for industry, agriculture and trade, along with the responses by governments, firms and markets.
Описание: This book investigates the importance of institutional arrangements for policy outcomes. In particular, the book answers the question whether there are significant differences in IT central banks` institutional set-ups, and-if yes-whether they influence the ability of monetary authorities to meet their policy goals.
Автор: Bordo Michael D. et al Название: Central Banks at a Crossroads: What Can We Learn from History? ISBN: 1108791980 ISBN-13(EAN): 9781108791984 Издательство: Cambridge Academ Рейтинг: Цена: 8554.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The role of the central bank has become a subject of intense debate in the wake of the recent global financial crisis. In this volume, experts and policy makers discuss what lessons we can draw by examining the evolution of the central bank over the past two centuries.
Описание: Technological advances and the abundance of content choices have disrupted the traditional buyer journey so buyers are now in control, with the world's long-tail of information accessible at their fingertips. B2B technical buyers search for and choose the content they consume and trust with a great deal of scrutiny given the high stakes they face in making product purchase choices due to the critical applications they are solving. To drive interest, trust, and demand in their products, technical business leaders and communicators must create content that is as smart and precise as the technically-minded audiences they target.
Content Marketing offers a practical guide for engineers, scientists, and technical communicators to create effective, modern marketing. Unlike high-level, densely written textbooks or industry trade books that brush over the details or don't provide a guide for highly technical product marketing, this book includes specific strategies in jargon-free language that STEM professionals with no marketing background or young technical communications professionals in B2B technical markets can grasp and immediately employ. Each chapter illustrates concepts with real-world examples from engineering and scientific companies and original interviews with prominent content marketers.
This book provides an understanding of the definition, purpose and practical implementation of a content marketing program along with the relationship between content marketing and broader marketing, strategic positioning, buyer personas, and research initiatives. It will also present the most effective forms of content marketing for engineering and scientific products, their structure and use, including emerging digital formats and explores how to create persuasive content and measure the effectiveness of content marketing.
ООО "Логосфера " Тел:+7(495) 980-12-10 www.logobook.ru
