Doing Real World Research in Sports Studies, Smith, Andy
Автор: Maccambridge, Michael Название: The Big Time: How the 1970s Transformed Sports in America ISBN: 1538706695 ISBN-13(EAN): 9781538706695 Издательство: Hachette Book Group Рейтинг: Цена: 4483.00 р. Наличие на складе: Нет в наличии.
Автор: Neil Baxter Название: Running, Identity and Meaning: The Pursuit of Distinction Through Sport ISBN: 1800433670 ISBN-13(EAN): 9781800433670 Издательство: Emerald Рейтинг: Цена: 16051.00 р. 22930.00-30% Наличие на складе: Есть (1 шт.) Описание: Running, Identity and Meaning showcases how gender, class, age and ethnicity influence whether and how different groups participate in the sport, and explores its role in the reproduction of social structure and the search for distinction.
Описание: Incorporating insights from sociology and economics, this book explores the multiple factors that have resulted in the sport of soccer struggling to achieve major status in America and why it currently has nothing like the cultural impact of other popular American sports.
Автор: Billings Andrew C. Название: Defining Sport Communication ISBN: 1138909602 ISBN-13(EAN): 9781138909601 Издательство: Taylor&Francis Рейтинг: Цена: 8114.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Defining Sport Communication is a comprehensive resource addressing core topics and issues in sports communication, including intergroup and interpersonal communication, gender and LGBTQ concerns, media studies, and organizational communication. It provides foundational work in sports communication for students and scholars, reflecting the proliferation of research published in recent years and the ever-increasing interest in this area of study.
Bringing together scholars from various epistemological viewpoints within communication, this volume provides a unique opportunity for defining the breadth and depth of sports communication research. It will serve as a seminal reference for existing scholarship as well as providing an agenda for future research.
Автор: Ratten Vanessa Название: Sport Entrepreneurship and Innovation ISBN: 1138941743 ISBN-13(EAN): 9781138941748 Издательство: Taylor&Francis Рейтинг: Цена: 8573.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
This book features international authors discussing the role of entrepreneurship and innovation in the sports context. It focuses on topics such as the role of entrepreneurial marketing in sport, how technological innovation has changed the way sport is played and viewed, the globalization of sport as a product and service, the new types of sports that have emerged, athlete entrepreneurs and their related business endeavors and how sport influences innovation in other industries.
The main themes of the book include: 1) the development of sport entrepreneurship and innovation, 2) entrepreneurship and sport, 3) innovation in sport, 4) internationalization and entrepreneurial behavior in sport, 5) entrepreneurial sport marketing, 6) sport in entrepreneurial universities and 7) the future for sport entrepreneurship and innovation. This interdisciplinary book will appeal to entrepreneurship, innovation and sport management scholars, students and practitioners.
Автор: Kennedy Eileen, Markula Pirkko Название: Women and Exercise: The Body, Health and Consumerism ISBN: 0415811503 ISBN-13(EAN): 9780415811507 Издательство: Taylor&Francis Рейтинг: Цена: 7195.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This volume examines women`s contradictory experiences of their bodies, health and exercise within the cultural context of consumerism. Featuring contributions by leading scholars on women and exercise across North America and Europe, this timely examination of women, exercise and fitness will shape the international dialogue on these critical issues.
Автор: Dagkas Symeon, Armour Kathleen Название: Inclusion and Exclusion Through Youth Sport ISBN: 0415857988 ISBN-13(EAN): 9780415857987 Издательство: Taylor&Francis Рейтинг: Цена: 9033.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
'We can reach far more people through sport than we can through political or educational programmes. In that way, sport is more powerful than politics. We have only just started to use its potential to build up this country. We must continue to do so.' - Nelson Mandela
Nelson Mandela's statement reflects a widely held view that sport can contribute in unique and far-reaching ways to the delivery of important social outcomes. But is this really the case? Can sport bring people from different backgrounds together, and in so doing act as a force for social transformation and change? In the language of policymakers and practitioners, can sport contribute to social inclusion or could it be argued that sport acts to marginalize and disadvantage some groups in society? In other words could sport reinforce, rather than challenge, social inequality?
Focusing on youth sport as a touchstone sector of sport in society, this book examines the theoretical and empirical bases of arguments for the role of sport in social inclusion agendas. Authors are drawn from around the world and offer critical perspectives on assumptions underpinning the bold claims made about the power of sport. This book represents the most up-to-date and authoritative source of knowledge on inclusion and exclusion in youth sport. As such, it is essential reading for those who want to use sport to 'make a difference' in young people's lives. It is, therefore, recommended for students, researchers, policy makers and practitioners working in sports development, sports coaching, sport studies or physical education.
Автор: Midwinter Eric Название: Fair Game (Rle Sports Studies): Myth and Reality in Sport ISBN: 1138969494 ISBN-13(EAN): 9781138969490 Издательство: Taylor&Francis Рейтинг: Цена: 7501.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This volume examines modern sport in its social context and concludes that it is beset with over-commercialised motives, damaged by dangerous political alignments and marred by wrongheaded social values. The book provides a thought-provoking analysis and offers new insights into why and how modern sport has evolved into its present dominant position. It calls for radical reforms in the structure of, and attitudes towards, sport.
Автор: Becker, Howard Saul, Название: Tricks of the trade : ISBN: 0226041247 ISBN-13(EAN): 9780226041247 Издательство: Chicago University Press Рейтинг: Цена: 2957.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This guide to research methods covers four areas of social science: the creation of "imagery" to guide research; methods of "sampling" to generate maximum variety in the data; the development of "concepts" to organize findings; and "logical" methods of exploring the implications of the findings.
Автор: M. Beck-Burridge; J. Walton Название: Sports Sponsorship and Brand Development ISBN: 0333925408 ISBN-13(EAN): 9780333925409 Издательство: Springer Рейтинг: Цена: 7927.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Subaru and Jaguar provide outstanding examples of what can be achieved when brand development and relationship marketing are combined to create a world class brand. This book tells the inside stories behind these campaigns and brand building strategies, and will be of interest as compelling case studies of sports sponsorship and brand development.
Автор: Smith, Andy Название: Doing Real World Research in Sports Studies ISBN: 0415505267 ISBN-13(EAN): 9780415505260 Издательство: Taylor&Francis Рейтинг: Цена: 9033.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
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