Автор: Burton, Graeme Название: More Than Words ISBN: 0415170060 ISBN-13(EAN): 9780415170062 Издательство: Taylor&Francis Рейтинг: Цена: 19906.00 р. Наличие на складе: Нет в наличии.
Автор: Dimbleby, Richard Название: More Than Words ISBN: 0415303826 ISBN-13(EAN): 9780415303828 Издательство: Taylor&Francis Рейтинг: Цена: 26030.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Lisa Lau; E. Dawson Varughese; E. Dawson Varughese Название: Indian Writing in English and Issues of Visual Representation ISBN: 1137474211 ISBN-13(EAN): 9781137474216 Издательство: Springer Рейтинг: Цена: 7317.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book examines the use of book covers as marketing devices, asking what exactly they communicate to their readers and buyers, and what images they associate with a genre and create about a culture. Focusing on Indian women`s writing in English, it combines the study of text with the study of materiality of the book.
Описание: Weaponized Words maps out the psychology of how terrorists persuade peaceful individuals to join their groups and engage in violence. Security officials, researchers, policymakers, and community activists are given the tools to develop strategic messages of their own to fight terrorist propaganda and prevent violent radicalization from occurring.
Описание: Do you want to make a living with your writing?Do you want to turn your words into multiple streams of income?
I'm Joanna Penn and I left my corporate job a decade ago to become a full-time author entrepreneur. In this completely updated Third Edition, I'll explain how I make a living with my writing and share tips from other writers on how you can do it too with practical, actionable advice that you can implement for yourself.
If you love to create and you're ready to learn fresh skills in a fast-changing environment, this book will give you lots of ideas on how to make money with your words. Each chapter provides ideas you can use to research each opportunity in more detail and questions to guide your thought process. Sometimes it's just about knowing what's out there in order to find what's right for you.
The book includes:
Introduction
First principles
Part 1: How to Make Money with Books
1.1 Your publishing options and how the industry has changed
1.2 Your book is a valuable intellectual property asset
1.3 Traditional publishing
1.4 Self-publishing or becoming an indie author
1.5 Write more books
1.6 Write books that people want to buy
1.7 Publish in multiple formats
1.8 Publish globally
1.9 Sell direct to your audience
1.10 Market your books
Part 2: How to Make Money with your Writing in Other Ways
2.1 Your author ecosystem
2.2 Affiliate income
2.3 Crowdfunding, patronage and subscription
2.4 Professional speaking, teaching, performing, and live events
2.5 Online courses, webinars, events, and membership sites
2.6 Advertising and sponsorship
2.7 Physical products and merchandise
2.8 Freelance writing and ghostwriting
2.9 Consulting or coaching
2.10 Author services
2.11 Other ways to make money with your writing
The transition to making a living with your writing
If you want to make a living with your writing, download a sample or buy now
Автор: A.d. Reed, Reed Название: Reed`s homophones ISBN: 1942016565 ISBN-13(EAN): 9781942016564 Издательство: Неизвестно Рейтинг: Цена: 3669.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Reed's Homophones offers a serious but light-hearted overview of several thousand homophone pairs that confuse readers and writers of English. Along with an explanation of the Latin and Greek root words that are found as prefixes in hundreds of English words, the book delves into mondegreens, neologisms, odd synonyms and antonyms, and a few of the author's pet peeves, and includes a handy list of easily confused words.
This book was created to be used and enjoyed by anyone who loves the English language. Though originally compiled to help professional writers and editors, it should prove equally useful to business owners, marketing specialists, undergraduates, students and teachers of ESL, bloggers . . . in short, anyone who loves the language and wants to write well enough that the words they use don't come back to haunt or embarrass them.
Break free from the universal grip of business blather-ineffectual business writing and speaking marked by pretentious language, bewildering jargon, annoying acronyms, and numbing wordiness-and start communicating in powerful, incisive ways
Learn how to write high-impact LinkedIn profiles, websites, email campaigns, social media ads, press releases, presentations, white papers, and more.
Business communications expert, award-winning copywriter, journalist, and author Jerry McTigue shows you how to ditch the doubletalk and win over your audience with clear, creative expression that engages, enlightens and sells.
In this icon-shattering work, McTigue blasts the cultlike adherence to stilted corporate babble, citing numerous examples, each followed by an eminently better way to express it.
"One can't help but laugh at the ridiculousness we are all guilty of when talking in business jargon. This book is a wonderful reminder of the impact of using simple, powerful language, whether it's in your emails, LinkedIn profile, or business mission." - Ronni Burns, Professor of Communication, NYU Stern School of Business.
Reading this book and applying its priceless wisdom and advice, you'll unleash the full potency of the written and spoken word in ways that stand out brilliantly from the crowd...and achieve the results you seek.
Business Blather: Stop Using Words That Sound Good But Say Nothing is a book for our time, when attention spans are measured in nanoseconds and everything we put out there has to work harder than ever to cut through the glut of information that engulfs us daily.
Описание: Weaponized Words maps out the psychology of how terrorists persuade peaceful individuals to join their groups and engage in violence. Security officials, researchers, policymakers, and community activists are given the tools to develop strategic messages of their own to fight terrorist propaganda and prevent violent radicalization from occurring.
Название: Last words? ISBN: 1845496965 ISBN-13(EAN): 9781845496968 Издательство: Неизвестно Рейтинг: Цена: 6989.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Smith, a senior IT manager, takes over as Interim CIO to address the issue of multiple "lay-offs" that his organization has been going through. He engages in thought-provoking conversations with people across his global organization where he gets challenged. "We are firing people not because they didn't deliver. We fired them because we think they can't deliver." "People join organizations and leave managers. Fine, but why do managers leave then?" "Great Leadership is not a title or position. But why is that only leaders who have a position say that always? I have never heard someone who doesn't have a leadership position say that." Finally, Smith comes up with a revolutionary approach to managing IT, which fundamentally changes the way people work. It's a model that harnesses the power of people, fixes the problems with people and also fixes problematic people It ensures delivering the right business value.
The model provides an objective and transparent performance management system, on top of everything. You don't want to miss this fun ride
With 40 years experience operating her own music teaching business, Wendy was the obvious choice for others to go to when they were looking for help with their own music school.
Now international author, music teacher, trainer, examiner, speaker and mentor Wendy Brentnall-Wood shares the strategies she has learnt and developed for creating a profitable and inspiring music school.
This book is for those just starting their journey as a music teacher, or those wanting to grow, succeed and profit from their passion.
You'll learn:
The 8 key management areas to achieve a sustainable income
Essential 21st century strategies to attract your ideal students
How to attract the best teachers for your music school or studio
Expert tips from a 40 year experienced and successful music school owner to increase your income and success
Key habits to efficiently organise your time for a stress free lifestyle
Proven and persuasive strategies to guarantee your students keep coming back for years to come
How to avoid the pitfalls and stress of unreliable income
The purchase of this book will provide an underprivileged or disabled child with the gift of music.
Take action now to achieve your dream lifestyle
ООО "Логосфера " Тел:+7(495) 980-12-10 www.logobook.ru
