Routledge Handbook of Nonprofit Communication, Zwier, Lawrence J. (Michigan State University, USA) Boers, Frank (University of Western Ontario, Canada)
Описание: Introducing Language and Intercultural Communication is a lively and accessible introduction for undergraduates who are new to the study of intercultural communication, with a particular emphasis on the language dimension. This is the essential text for undergraduate students who are new to the field of intercultural communication.
Автор: Holliday, Adrian (Canterbury Christchurch University, UK) Название: Understanding intercultural communication ISBN: 0815352395 ISBN-13(EAN): 9780815352396 Издательство: Taylor&Francis Рейтинг: Цена: 7348.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Understanding Intercultural Communication provides a practical framework to help readers to understand intercultural communication and to solve intercultural problems. Each chapter exemplifies the everyday intercultural through ethnographic narratives in which people make sense of each other in home, work and study locations. Underpinned by a grammar of culture developed by the author, this book addresses key issues in intercultural communication, including:
the positive contribution of people from diverse cultural backgrounds;
the politics of Self and Other which promote negative stereotyping;
the basis for a de-centred approach to globalisation in which periphery cultural realities can gain voice and ownership.
Written by a leading researcher in the field, the new edition of this important text has been revised to invite the reader to reflect and develop their own intercultural and research strategies, and updated to include new ideas that have emerged in Holliday's own work and elsewhere. This book is a key resource for academics, students and practitioners in intercultural communication and related fields.
Описание: Providing a comprehensive historical survey of language and intercultural communication studies, this handbook is an indispensable resource for students and scholars working in the fields of intercultural communication, applied linguistics, TESOL/TEFL and communication studies.
Описание: The Routledge Handbook of Museums, Media and Communication explores what it means to take mediated communication as a key concept for museum studies and as a sensitizing lens for media-related museum practice on the ground.
Автор: Denhardt Robert B., Denhardt Janet V., Aristigueta Название: Managing Human Behavior in Public and Nonprofit Organizations ISBN: 1506382665 ISBN-13(EAN): 9781506382661 Издательство: Sage Publications Рейтинг: Цена: 23285.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Managing Human Behavior in Public and Nonprofit Organizations, Fifth Edition is an established core text designed to help you develop your leadership and management skills. Bestselling authors Denhardt, Denhardt, Aristigueta, and Rawlings cover important topics such as stress, decision-making, motivation, leadership, teams, communication, and change. Cases, self-assessment exercises, and numerous examples provide you with the opportunity to apply concepts and theories discussed in the chapter. Focusing exclusively on organizational behavior in both public and nonprofit organizations, this text is a must-read for students in public administration programs.
New to the Fifth Edition:
Increased attention to issues related to nonprofit organizations helps you develop a better understanding of the differences and similarities in public and nonprofit organizations, as well as the way they interact with one another and with the private sector.
Broadened coverage of issues related to ethics and diversity offers you a broader perspective on important issues to consider, such as the examination of implicit and explicit bias, generational differences, and power and privilege.
Additional discussions of collaboration, inclusion, and participation, both within the organization and with external constituencies, show you the value rationale for engagement and its practical effects.
Revised and updated information on emerging technology illustrates to you how an increasingly digital, connected, and networked environment affects our ability to manage public and nonprofit organizations.
New cases, examples, self-assessments, and exercises cover recent developments in research and practice to offer relevant ways for you to practice and improve your management skills.
Автор: Massimiano Bucchi, Brian Trench Название: Routledge Handbook of Public Communication of Science and Technology ISBN: 0367483122 ISBN-13(EAN): 9780367483128 Издательство: Taylor&Francis Рейтинг: Цена: 35983.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The third edition of the Handbook brings the reviews up-to-date and deepens the analysis including four new chapters addressing enduring themes (science publics, science-media theories), recent trends (art-science interactions) and new proposed insights on science communication as culture and as the social conversation around science.
Автор: Klaus Bruhn Jensen Название: A Handbook of Media and Communication Research ISBN: 1138492922 ISBN-13(EAN): 9781138492929 Издательство: Taylor&Francis Рейтинг: Цена: 6276.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Thoroughly revised and updated, this third edition integrates perspectives from the social sciences and the humanities, focusing on methodology as a strategic level of analysis that joins practical applications with theoretical issues.
Автор: Fortner Название: The Handbook of Media and Mass Communication Theory ISBN: 0470675055 ISBN-13(EAN): 9780470675052 Издательство: Wiley Рейтинг: Цена: 56066.00 р. Наличие на складе: Поставка под заказ.
Описание: The Handbook of Media and Mass Communication Theory presents a comprehensive collection of original essays that focus on all aspects of current and classic theories and practices relating to media and mass communication.
Автор: Ling Rich, Fortunati Leopoldina, Goggin Gerard Название: The Oxford Handbook of Mobile Communication and Society ISBN: 0190864389 ISBN-13(EAN): 9780190864385 Издательство: Oxford Academ Рейтинг: Цена: 24321.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book examines the social consequences of mobile communication in the era of the smartphone and how the smartphone has positively and negatively impacted society.
Автор: S Shyam Sundar Название: The Handbook of the Psychology of Communication Technology ISBN: 1118413369 ISBN-13(EAN): 9781118413364 Издательство: Wiley Рейтинг: Цена: 27554.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The Handbook of the Psychology of Communication Technology offers an unparalleled source for seminal and cutting-edge research on the psychological aspects of communicating with and via emergent media technologies, with leading scholars providing insights that advance our knowledge on human-technology interactions.
Автор: Kevin Smets, Koen Leurs, Myria Georgiou, Saskia Wi Название: The SAGE Handbook of Media and Migration ISBN: 1526447215 ISBN-13(EAN): 9781526447210 Издательство: Sage Publications Рейтинг: Цена: 27086.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Migration moves people, ideas and things. Migration shakes up political scenes and instigates new social movements. It redraws emotional landscapes and reshapes social networks, with traditional and digital media enabling, representing, and shaping the processes, relationships and people on the move. The deep entanglement of media and migration expands across the fields of political, cultural and social life. For example, migration is increasingly digitally tracked and surveilled, and national and international policy-making draws on data on migrant movement, anticipated movement, and biometrics to maintain a sense of control over the mobilities of humans and things. Also, social imaginaries are constituted in highly mediated environments where information and emotions on migration are constantly shared on social and traditional media. Both, those migrating and those receiving them, turn to media and communicative practices to learn how to make sense of migration and to manage fears and desires associated with cross-border mobility in an increasingly porous but also controlled and divided world.
The SAGE Handbook of Media and Migration offers a comprehensive overview of media and migration through new research, as well as a review of present scholarship in this expanding and promising field. It explores key interdisciplinary concepts and methodologies, and how these are challenged by new realities and the links between contemporary migration patterns and its use of mediated processes. Although primarily grounded in media and communication studies, the Handbook builds on research in the fields of sociology, anthropology, political science, urban studies, science and technology studies, human rights, development studies, and gender and sexuality studies, to bring to the forefront key theories, concepts and methodological approaches to the study of the movement of people.
In seven parts, the Handbook dissects important areas of cross-disciplinary and generational discourse for graduate students, early career researcher, migration management practitioners, and academics in the fields of media and migration studies, international development, communication studies, and the wider social science discipline.
The seventh edition of the pioneering guide to generating attention for your idea or business, packed with new and updated information
In the Digital Age, marketing tactics seem to change on a day-to-day basis. As the ways we communicate continue to evolve, keeping pace with the latest trends in social media, the newest online videos, the latest mobile apps, and all the other high-tech influences can seem an almost impossible task. How can you keep your product or service from getting lost in the digital clutter? The seventh edition of The New Rules of Marketing and PR provides everything you need to speak directly to your audience, make a strong personal connection, and generate the best kind of attention for your business.
An international bestseller with more than 400,000 copies sold in twenty-nine languages, this revolutionary guide gives you a proven, step-by-step plan for leveraging the power of technology to get your message seen and heard by the right people at the right time. You will learn the latest approaches for highly effective public relations, marketing, and customer communications--all at a fraction of the cost of traditional advertising
The latest edition of The New Rules of Marketing & PR has been completely revised and updated to present more innovative methods and cutting-edge strategies than ever. The new content shows you how to harness AI and machine learning to automate routine tasks so you can focus on marketing and PR strategy. Your life is already AI-assisted. Your marketing should be too Still the definitive guide on the future of marketing, this must-have resource will help you:
Incorporate the new rules that will keep you ahead of the digital marketing curve
Make your marketing and public relations real-time by incorporating techniques like newsjacking to generate instant attention when your audience is eager to hear from you
Use web-based communication technologies to their fullest potential
Gain valuable insights through compelling case studies and real-world examples
Take advantage of marketing opportunities on platforms like Facebook Live and Snapchat
The seventh edition of The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly is the ideal resource for entrepreneurs, business owners, marketers, PR professionals, and managers in organizations of all types and sizes.
ООО "Логосфера " Тел:+7(495) 980-12-10 www.logobook.ru
