Challenges to the dream - the best of the martin luther king, jr. day writing awards at carnegie mellon university, Talbott, Siobhan Stevenson, David Landrum, Robert (contributor)
Описание: 100 Effective Techniques of Social Influence provides a revolutionary look into the effectiveness of many techniques of social influence, providing an overview of the ways in which people use techniques to persuade others to meet various requests, suggestions, and commands.For each technique, the authors explore the idea behind it, what empirical research says about it, and what the psychological mechanism behind its effectiveness is, aka, why it works. The techniques included span across multiple areas in people’s everyday lives, ranging from business negotiations, managements, marketing, and close relationships, to people’s behavior in public as well as in their private sphere. Covering research from the 1970s to the present day, the book describes techniques of social influence with the purpose of provoking certain behaviors, such as convincing an individual to donate to a charity or purchase a certain product. By exclusively focusing on techniques influencing human behaviors, rather than beliefs, biases, or emotions, the authors show how humans can be reliably convinced to behave in a certain way in a huge range of situations and contexts. Rather than being based on anecdotal evidence or legends of famous people, the authors have only included techniques that have been proven to be effective through scientific research.With each technique described in an engaging manner, this is ideal reading for students and academics in fields such as social psychology, leadership, marketing, sociology, management, and communication. It will also appeal to professionals who need to influence others, and any readers who desire a better and more contemporary understanding of how people interact and influence others on a daily basis.
Описание: This book poses a simple question: how is this architecture possible? To respond, it will embark in a captivating journey through many singular architectural concepts.
Автор: Mellon William Larimer Название: Judge Mellon`s Sons ISBN: 1258422964 ISBN-13(EAN): 9781258422967 Издательство: Неизвестно Цена: 9003.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Awards Scholastic Название: The Best Teen Writing of 2020 ISBN: 133871595X ISBN-13(EAN): 9781338715958 Издательство: Scholastic Рейтинг: Цена: 1527.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The Best Teen Writing of 2020 showcases stories, essays, and poetry by teen authors who earned a National Medal in the 2020 Scholastic Art & Writing Awards. Pieces included in this anthology represent the courage and honesty of these young writers and the emergence of their individual voices. The collection celebrates the creativity forged by their hard work, personal experiences, and powerful perspectives. For more information about the Scholastic Awards, visit artandwriting.org.
Автор: Awards Scholastic Название: The Best Teen Writing of 2019 ISBN: 1338602209 ISBN-13(EAN): 9781338602203 Издательство: Scholastic Цена: 1470.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Jordan, James F. (carnegie Mellon University, Pittsburgh, Pennsylvania, Usa) Название: Innovation, commercialization, and start-ups in life sciences ISBN: 0367533049 ISBN-13(EAN): 9780367533045 Издательство: Taylor&Francis Рейтинг: Цена: 9645.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Innovation is a translation of a new method, idea, or product into reality and profit. It is a process of connected steps that accumulates into a brand reputation required for success. Unlike Fortune 500 companies, whose projects are self-funded, a start-up must simultaneously have a value proposition that attracts a customer (for revenue), investors (for capital), and acquirers (for a liquidity event or IPO). A high percentage of start-ups fail before attaining positive cashflow, due to a variety of reasons that are detailed in this book.Avoiding the pitfalls and wrong turns are the goals of this book. Innovation, Commercialization, and Start-Ups in Life Sciences details the methodologies necessary to create a successful life science start-up from initiation to exit. Written by an expert who has worked with more nearly 500 life science start-ups, this book discusses specific processes and investor milestones that must be navigated to align customer, funder, and acquirer needs. Successful commercialization requires attention to multiple constituents, such as investors, regulators, and customers. Investors require liquidity for their return, which is achieved through selling their stock in a public or private sale. The reader will gain an appreciation for the necessary data, partnerships, and skills needed to create a competitive and sustainable company. The author discusses such specific issues as customer problems, demonstrating sales access, and ensuring intellectual property is impervious to competitive advancement. This book is intended to be suitable for entrepreneurs, venture capitalists, and investors in both business and academic settings. These organizations have specific departments, such as R&D, operations, business development, legal, regulatory, and marketing, that would also benefit from this book.FEATURESFocuses specifically on life science start-ups Examines
Автор: Grossmann, Ignacio E. (carnegie Mellon University, Pennsylvania) Название: Advanced optimization for process systems engineering ISBN: 1108831656 ISBN-13(EAN): 9781108831659 Издательство: Cambridge Academ Рейтинг: Цена: 12355.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: A unique text covering basic and advanced concepts of optimization theory and methods for process systems engineers. With examples illustrating key concepts and algorithms, and exercises involving theoretical derivations, numerical problems and modeling systems, it is ideal for single-semester, graduate courses in process systems engineering.
Автор: Culpeper, Jonathan (lancaster University, Uk) Mackey, Alison (georgetown University, Usa) Taguchi, Naoko (carnegie Mellon University, Usa) Название: Culpeper taguchi and mackey metho ISBN: 1138911771 ISBN-13(EAN): 9781138911772 Издательство: Taylor&Francis Рейтинг: Цена: 7654.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book aims to reinvigorate the field of L2 pragmatics, describing the methods and most recent techniques by which pragmatics of all types can be pursued in L2 contexts. The authors argue that L2 pragmatics research needs to expand from its initial base by drawing from a wider range of sources, from Conversation Analysis to Corpus Linguistics.
Автор: Anderson, John R. (professor Of Psychology And Computer Science, Professor Of Psychology And Computer Science, Carnegie Mellon University) Название: How can the human mind occur in the physical universe? ISBN: 0195398955 ISBN-13(EAN): 9780195398953 Издательство: Oxford Academ Рейтинг: Цена: 6897.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The argument John Anderson gives in this book was inspired by the passage above, from the last lecture by one of the pioneers of cognitive science. Newell describes what, for him, is the pivotal question of scientific inquiry, and Anderson gives an answer that is emerging from the study of brain and behavior.
Автор: Mary Shaw; S.D. Brookes; M. Donner; J. Driscoll; M Название: The Carnegie-Mellon Curriculum for Undergraduate Computer Science ISBN: 0387960996 ISBN-13(EAN): 9780387960999 Издательство: Springer Рейтинг: Цена: 10976.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This curriculum and its description were developed during the period 1981 - 1984
Автор: Kadane, Joseph B. (carnegie Mellon University, Pittsburgh, Pennsylvania, Usa) Название: Principles of uncertainty, second edition ISBN: 1138052736 ISBN-13(EAN): 9781138052734 Издательство: Taylor&Francis Рейтинг: Цена: 19140.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Like the De Groot winning first edition, the second edition of Principles of Uncertainty is an accessible, comprehensive guide to the theory of Bayesian Statistics written in an appealing, inviting style, and packed with interesting examples.
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