Описание: Introducing Language and Intercultural Communication is a lively and accessible introduction for undergraduates who are new to the study of intercultural communication, with a particular emphasis on the language dimension. This is the essential text for undergraduate students who are new to the field of intercultural communication.
Описание: What is Violent Communication? If "violent" means acting in ways that result in hurt or harm, then much of how we communicate--judging others, bullying, having racial bias, blaming, finger pointing, discriminating, speaking without listening, criticizing others or ourselves, name-calling, reacting when angry, using political rhetoric, being defensive or judging who's "good/bad" or what's "right/wrong" with people--could indeed be called "violent communication." What is Nonviolent Communication?Nonviolent Communication is the integration of four things: - Consciousness: a set of principles that support living a life of compassion, collaboration, courage, and authenticity
- Language: understanding how words contribute to connection or distance
- Communication: knowing how to ask for what we want, how to hear others even in disagreement, and how to move toward solutions that work for all
- Means of influence: sharing "power with others" rather than using "power over others" Nonviolent Communication serves our desire to do three things: - Increase our ability to live with choice, meaning, and connection
- Connect empathically with self and others to have more satisfying relationships
- Sharing of resources so everyone is able to benefit
Автор: Watson David G. Название: Pharmaceutical Analysis. 5 ed ISBN: 0702078077 ISBN-13(EAN): 9780702078071 Издательство: Elsevier Science Рейтинг: Цена: 5305.00 р. 7578.00-30% Наличие на складе: Есть (5 шт.) Описание: Pharmaceutical analysis determines the purity, concentration, active compounds, shelf life, rate of absorption in the body, identity, stability, rate of release etc. of a drug. Testing a pharmaceutical product involves a variety of analyses, and the analytical processes described in this book are used in industries as diverse as food, beverages, cosmetics, detergents, metals, paints, water, agrochemicals, biotechnological products and pharmaceuticals. The mathematics involved is notoriously difficult, but this much-praised textbook, now revised and updated for its fifth edition, guides a student through the complexities with clear writing and the author's expertise from many years' teaching pharmacy students. Two new chapters have been added to the new edition covering methods used in the quality control of biotechnologically produced drugs, and electrochemical biosensors. There is continuous learning reinforcement throughout the book by way of worked calculation examples and self-assessment test questions. Worked calculation examples Self-assessment Additional problems (self tests) Practical boxes Key points boxes Two new chapters: Chapter 16 Methods used in the quality control of biotechnologically produced drugs Chapter 17 Electrochemical biosensors
Автор: Joseph K. Blitzstein, Jessica Hwang Название: Introduction to Probability, Second Edition ISBN: 1138369918 ISBN-13(EAN): 9781138369917 Издательство: Taylor&Francis Рейтинг: Цена: 11789.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Assumes one-semester of calculus. "Stories" make distributions (Normal, Binomial, Poisson that are widely-used in statistics) easier to remember, understand. Many books write down formulas without explaining clearly why these particular distributions are important or how they are all connected.
Автор: Tate, Peter Frame, Francesca Название: Doktor`s Communication Handbook. ISBN: 0367198223 ISBN-13(EAN): 9780367198220 Издательство: Taylor&Francis Рейтинг: Цена: 5205.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This bestselling guide has established itself as the ultimate guide to patient communication for all doctors, whatever their experience and wherever they practice.
Автор: Arora, Sanjeev Barak, Boaz Название: Computational complexity ISBN: 0521424267 ISBN-13(EAN): 9780521424264 Издательство: Cambridge Academ Рейтинг: Цена: 9029.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Describes recent achievements and classical results of computational complexity theory, including interactive proofs, PCP, derandomization, and quantum computation. It can be used as a reference, for self-study, or as a beginning graduate textbook. More than 300 exercises are included.
Название: Translation studies and eye-tracking analysis ISBN: 363163448X ISBN-13(EAN): 9783631634486 Издательство: Peter Lang Рейтинг: Цена: 8841.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: In recent years, advances in technology have opened up many possibilities of gaining a deeper insight into the mental processes occurring during a translation process. This publication presents the theoretical foundations, the results of scientific experiments, and a broad range of questions concerning eye-tracking supported translation studies.
Автор: Jones John, Hirsu Lavinia Название: Rhetorical Machines: Writing, Code, and Computational Ethics ISBN: 0817359540 ISBN-13(EAN): 9780817359546 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 4383.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: A landmark volume that explores the interconnected nature of technologies and rhetorical practice. Rhetorical Machines addresses new approaches to studying computational processes within the growing field of digital rhetoric. While computational code is often seen as value-neutral and mechanical, this volume explores the underlying, and often unexamined, modes of persuasion this code engages. In so doing, it argues that computation is in fact rife with the values of those who create it and thus has powerful ethical and moral implications. From Socrates's critique of writing in Plato's Phaedrus to emerging new media and internet culture, the scholars assembled here provide insight into how computation and rhetoric work together to produce social and cultural effects. This multidisciplinary volume features contributions from scholar-practitioners across the fields of rhetoric, computer science, and writing studies. It is divided into four main sections: ""Emergent Machines"" examines how technologies and algorithms are framed and entangled in rhetorical processes, ""Operational Codes"" explores how computational processes are used to achieve rhetorical ends, ""Ethical Decisions and Moral Protocols"" considers the ethical implications involved in designing software and that software's impact on computational culture, and the final section includes two scholars' responses to the preceding chapters. Three of the sections are prefaced by brief conversations with chatbots (autonomous computational agents) addressing some of the primary questions raised in each section. At the heart of these essays is a call for emerging and established scholars in a vast array of fields to reach interdisciplinary understandings of human-machine interactions. This innovative work will be valuable to scholars and students in a variety of disciplines, including but not limited to rhetoric, computer science, writing studies, and the digital humanities.
Автор: Takashi Ogata, Taisuke Akimoto Название: Post-Narratology Through Computational and Cognitive Approaches ISBN: 1522579796 ISBN-13(EAN): 9781522579793 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 32848.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Studying narratives is an ideal method to gain a good understanding of how various aspects of human information are organized and integrated. The concept and methods of a narrative, which have been explored in narratology and literary theories, are likely to be connected with contemporary information studies in the future, including those in computational fields such as AI, and in cognitive science. This will result in the emergence of a significant conceptual and methodological foundation for various technologies of novel contents, media, human interface, etc.Post-Narratology Through Computational and Cognitive Approaches explores the new possibilities and directions of narrative-related technologies and theories and their implications on the innovative design, development, and creation of future media and contents (such as automatic narrative or story generation systems) through interdisciplinary approaches to narratology that are dependent on computational and cognitive studies. While highlighting topics including artificial intelligence, narrative analysis, and rhetoric generation, this book is ideally designed for designers, creators, developers, researchers, and advanced-level students.
Автор: Helms, Volkhard Название: Principles of Computational Cell Biology ISBN: 3527333584 ISBN-13(EAN): 9783527333585 Издательство: Wiley Рейтинг: Цена: 11880.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This successful text, now in its 2nd ed. , provides an ideal introduction into the possibilities of modeling on a cell biology level. It extends the strengths of the first edition even further while keeping faithful to the trusted hands-on concept and keeping math to the minimum.
The definitive textbook on the chemical analysis of pharmaceutical drugs - fully revised and updated
Introduction to Pharmaceutical Analytical Chemistry enables students to gain fundamental knowledge of the vital concepts, techniques and applications of the chemical analysis of pharmaceutical ingredients, final pharmaceutical products and drug substances in biological fluids. A unique emphasis on pharmaceutical laboratory practices, such as sample preparation and separation techniques, provides an efficient and practical educational framework for undergraduate studies in areas such as pharmaceutical sciences, analytical chemistry and forensic analysis. Suitable for foundational courses, this essential undergraduate text introduces the common analytical methods used in quantitative and qualitative chemical analysis of pharmaceuticals.
This extensively revised second edition includes a new chapter on chemical analysis of biopharmaceuticals, which includes discussions on identification, purity testing and assay of peptide and protein-based formulations. Also new to this edition are improved colour illustrations and tables, a streamlined chapter structure and text revised for increased clarity and comprehension.
Introduces the fundamental concepts of pharmaceutical analytical chemistry and statistics
Presents a systematic investigation of pharmaceutical applications absent from other textbooks on the subject
Examines various analytical techniques commonly used in pharmaceutical laboratories
Provides practice problems, up-to-date practical examples and detailed illustrations
Includes updated content aligned with the current European and United States Pharmacopeia regulations and guidelines
Covering the analytical techniques and concepts necessary for pharmaceutical analytical chemistry, Introduction to Pharmaceutical Analytical Chemistry is ideally suited for students of chemical and pharmaceutical sciences as well as analytical chemists transitioning into the field of pharmaceutical analytical chemistry.
Описание: Pharmaceutical analysis determines the purity, concentration, active compounds, shelf life, rate of absorption in the body, identity, stability, rate of release etc. of a drug. Testing a pharmaceutical product involves a variety of analyses, and the analytical processes described in this book are used in industries as diverse as food, beverages, cosmetics, detergents, metals, paints, water, agrochemicals, biotechnological products and pharmaceuticals.
The mathematics involved is notoriously difficult, but this much-praised textbook, now revised and updated for its fifth edition, guides a student through the complexities with clear writing and the author's expertise from many years' teaching pharmacy students. Two new chapters have been added to the new edition covering methods used in the quality control of biotechnologically produced drugs, and electrochemical biosensors. There is continuous learning reinforcement throughout the book by way of worked calculation examples and self-assessment test questions.
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