Common data sense for professionals, Jugulum, Rajesh
Автор: Chang, Hsia-Ching , Hawamdeh, Suliman Название: Cybersecurity for Information Professionals ISBN: 0367486814 ISBN-13(EAN): 9780367486815 Издательство: Taylor&Francis Рейтинг: Цена: 8145.00 р. 11636.00-30% Наличие на складе: Есть (1 шт.) Описание: The book is an introduction to essential concepts of cybersecurity and information security and the methods and techniques used to combat cybersecurity threats and vulnerabilities. It covers broad areas related to cybersecurity and information security issues such as cybersecurity infrastructure, technologies, research, and product development.
Автор: Kreutzer Название: Digital Business Leadership ISBN: 3662565471 ISBN-13(EAN): 9783662565476 Издательство: Springer Рейтинг: Цена: 7927.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book provides specialists and executives with a clear, yet practical set of recommendations to meet the challenges of digital transformation and ensure long-term success as a leader in a primarily digital business world. The authors describe the fundamental principles of digitization and its economic opportunities and risks, integrating them into a framework of classic and new management methods. The book also explores how increasing digitization – not only of communication, but of complete value chains – has led to a need to establish a digital business leadership. Digitization is changing people and markets: it causes the upheaval of entire industries, creates new digital-centric companies, and forces established companies to cope with the transformation activities associated with these digitization processes. New approaches and methods have to be learned, tried and tested patterns of thinking have to be explored, and last but not least, innovation activities have to be understood as continuous necessities. At the same time, digital business offers considerable opportunities for renewing competitive advantages, improving existing process structures and realigning products, services and business models.
Автор: Gr?nig Название: Developing International Strategies ISBN: 3662531224 ISBN-13(EAN): 9783662531228 Издательство: Springer Рейтинг: Цена: 8537.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book focuses on the development of strategies for the successful internationalization of large and medium-sized companies. Becoming international offers important opportunities for companies of all sizes, but in an increasingly complex environment, the strategic planning involved is also a challenge. The book addresses this, putting forward suggestions that allow large and medium-sized companies to profit from internationalization. After a comprehensive introduction to internationalization and strategic planning, the authors make clear recommendations, suggesting detailed processes for developing international strategies. The book distinguishes between going global for new markets and internationalizing production and sourcing. For both, the book proposes procedures for performing meaningful strategic analyses and for developing successful international strategies. Lastly, it highlights the challenges faced by international companies and discusses useful decision processes. The book offers valuable insights for company executives, participants in Executive MBA programs, and master’s students.
Автор: Daniel Simon; Christian Schmidt Название: Business Architecture Management ISBN: 3319356666 ISBN-13(EAN): 9783319356662 Издательство: Springer Рейтинг: Цена: 7317.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Business architecture professionals, researchers, and others working in the field of strategic business management will benefit from this comprehensive volume and its hands-on examples of successful business architecture management practices.ГЇВїВЅ
Автор: Simon Daniel Название: Business Architecture Management ISBN: 3319145703 ISBN-13(EAN): 9783319145709 Издательство: Springer Рейтинг: Цена: 7927.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Business architecture professionals, researchers, and others working in the field of strategic business management will benefit from this comprehensive volume and its hands-on examples of successful business architecture management practices.ГЇВїВЅ
Автор: Klaus Solberg S?ilen Название: Exhibit Marketing and Trade Show Intelligence ISBN: 3642434657 ISBN-13(EAN): 9783642434655 Издательство: Springer Рейтинг: Цена: 9756.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Serving as a helpful resource for practitioners as well as students of event marketing, this book focuses on successful boothmanship (software) and design (hardware) for trade shows. Discussion includes the importance of information gathering and analysis.
Название: Brand Building and Marketing in Key Emerging Markets ISBN: 331919481X ISBN-13(EAN): 9783319194813 Издательство: Springer Рейтинг: Цена: 9756.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book combines scientific research and professional insights on brand and marketing strategy development in major emerging growth markets. With emerging markets at the center, major paradigm shifts are explained such as `one world strategies`.
Описание: The goal for this book is to provide a step-by-step guide to the data science process so that you can feel confident in leading your own data science project. To aid with clarity and understanding, the author presents a fictional restaurant chain to use as a case study -- it illustrates how the various topics discussed can be applied.
Автор: Jacob Kai, Schindler Dierk, Strathausen Roger Название: Liquid Legal: Towards a Common Legal Platform ISBN: 3030482650 ISBN-13(EAN): 9783030482657 Издательство: Springer Рейтинг: Цена: 7927.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Three years ago, the first Liquid Legal book compelled the legal profession to reassess its identity and to aspire to become a strategic partner for corporate executives as well as for clients.
Автор: Oliver Busch Название: Programmatic Advertising ISBN: 3319797212 ISBN-13(EAN): 9783319797212 Издательство: Springer Рейтинг: Цена: 6097.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Thisfundamental guide on programmatic advertising explains in detail how automated, data-driven advertisingreally works in practice and how the right adoption leads to a competitive advantage foradvertisers, agencies and media.
Автор: Harfoush Fady A. Название: From Big Data to Intelligent Data: An Applied Perspective ISBN: 3030769895 ISBN-13(EAN): 9783030769895 Издательство: Springer Рейтинг: Цена: 6097.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book addresses many of the gaps in how industry and academia are currently tackling problems associated with big data. The book is intended for readers working in industry who want to expand their knowledge or pursue a related degree, and employs an industry-centered perspective.
Автор: Burk, Scott , Miner, Gary Название: It`s All Analytics! ISBN: 0367359685 ISBN-13(EAN): 9780367359683 Издательство: Taylor&Francis Рейтинг: Цена: 9492.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book, the first in a series of three, provides a look at the foundations of artificial intelligence and analytics and why readers need an unbiased understanding of the subject.
ООО "Логосфера " Тел:+7(495) 980-12-10 www.logobook.ru
