Engaging Employees Through Strategic Communication: Skills, Strategies, and Tactics, Dollins Mark, Stemmle Jon
Новое издание
Автор: Dollins, Mark Stemmle, Jon Название: Engaging employees through strategic communication ISBN: 0367903903 ISBN-13(EAN): 9780367903909 Издательство: Taylor&Francis Рейтинг: Цена: 5511.00 р. Наличие на складе: Нет в наличии.
Описание: This book provides a detailed overview of employee communication and its evolution as a tool to drive employee engagement and successful change management. It is ideal for undergraduate and graduate students in internal, corporate, or employee communication courses and will be a useful reference for practitioners.
Описание: Authors Coombs and Harker provide step-by-step guidance on how the strategic communication process can be applied to sports communication for individual athletes, teams, and leagues, offering an ideal text for undergraduate and graduate courses in public relations or strategic communication and sport communication.
Описание: Authors Coombs and Harker provide step-by-step guidance on how the strategic communication process can be applied to sports communication for individual athletes, teams, and leagues, offering an ideal text for undergraduate and graduate courses in public relations or strategic communication and sport communication.
Описание: This book examines climate skepticism and proposes strategies for engaging climate skeptics. This book argues that it is essential to recognize there are different types of skeptics so that we can better tailor our communication strategies to engage with them on issues of the environment and climate change.
Автор: Eric Friginal, Elizabeth Mathews, Jennifer Roberts Название: English in Global Aviation: Context, Research, and Pedagogy ISBN: 1350059315 ISBN-13(EAN): 9781350059313 Издательство: Bloomsbury Academic Рейтинг: Цена: 5780.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Taking readers step-by-step through the major issues surrounding the use of English in the global aviation industry, this book provides a clear introduction to turning research into practice in the field of English for Specific Purposes (ESP), specifically Aviation English, and a valuable case study of applied linguistics in action. With both cutting-edge research and evidence-based practice, the critical role of English in aviation is explored across a variety of contexts, including the national and global policies impacting training and language assessment for pilots, air-traffic controllers, ground staff, and students.
English in Global Aviation teaches readers how to apply linguistic research to real world, practical settings. The book uses a range of corpus-based findings and related research to provide an effective analysis of the language needs of the aviation industry and an extended look at linguistic principles in action. Readers are presented with case studies, transcriptions, radiotelephony, and a clear breakdown of the common vocabulary and phrasal patterns of aviation discourse. Students and teachers of both linguistics and aviation will discover the requirements and challenges of successful intercultural communication in this industry, as well as insights into how to teach, develop, and assess aviation English language courses.
Описание: Provides a comprehensive look at social-mediated developments in corporate and organizational communication and examines the consequent implications for reputation management
A comprehensive guide to essential theories and practices of change creation and implementation
Organizational Change provides an essential overview to implementing deliberate and focused change through effective communication strategies. Author Laurie Lewis integrates academic rigor with real-world case studies to provide a comprehensive examination of both theoretical and pragmatic approaches to alterations and modifications of organizational structures. Emphasizing the importance of formal and informal communication in implementation of change, this text investigates methods of information dissemination and examines various channels for communicating change. Coverage of stakeholder relationships, concepts of uncertainty and resistance, assessing change outcomes, and more provides readers with a solid foundational knowledge of change dynamics in organizations.
Extensively revised and updated, this second edition provides new case studies on topics such as design of input solicitation, and current research in areas including the persuasive effects of sidedness or inoculation, and socially supportive communication. Improved pedagogical tools, streamlined organization of topics, and additional charts, graphs, and images reinforce efficient presentation of material and increase reader retention and comprehension.
Examines empirical, theoretical, and conceptual approaches to strategic communication during organization change
Explores key elements of change, appropriate communication strategies, and outcome evaluation methods
Presents adaptive and programmatic strategic implementation models
Provides studies of real-world companies and actual research on organizational change
Debunks popular myths and clarifies misunderstandings of research and theory on implementation of change
Demonstrates how Individuals, groups, and entire organizations can create change and influence implementation.
Organizational Change provides a thorough survey of the communication and implementation strategies, methods, and conceptual foundations of change in public and private sector organizations, suitable for undergraduate and graduate study and practitioners with interest in complex change implementation.
Der Band dokumentiert eine Reihe von Beitr?gen der XX. Internationalen wissenschaftlichen Konferenz Bildungsreform und Lehrerausbildung, die vom Ministerium f?r Bildung und Wissenschaft der Republik Litauen, der Litauischen Universit?t f?r Bildungswissenschaften in Vilnius (LEU) und der P?dagogischen Hochschule Heidelberg – University of Education gemeinsam veranstaltet wurde. Das Hauptthema der Konferenz waren Bildungs- und Qualit?tsstandards der Hochschul- und Schulbildung. Dieses Qualit?tsmanagement setzt den Erwerb interaktiver Kompetenzen im Bildungs-, Erziehungs- und Sozialisationsbereich voraus, gewisserma?en als innere Kr?fte f?r Basiskompetenzen, die die Bef?higung zu Identit?t erm?glichen im Hinblick auf die Herausforderungen der Gesellschaft des kommenden Jahrzehnts.
Improve Your Social Skills For Effective Communication With Your Peers and In Business Today
Do you feel awkward in social situations where first impressions are so vital? Do you lack confidence and charisma in your daily communications that make you come off as aloof and unengaging? If so, you could be lacking some crucial people skills that are essential to your survival and success in this world.
When it comes to social skills, there is nothing better than having a set of strategies that are proven to set you up for success. In fact, in this way, you are able to learn and discover a lot of interesting aspects about other people that you would not have the opportunity to know if you were too shy to approach them in the first place.
In This Book You Will Learn:
Common reasons Why People Suffer From Social Anxiety
Determining your Motivation To Become More Sociable
Why Having Social Skills Is So Important
Relationship Breakthrough
How To Talk To Anyone
Proven Tips On Attracting, Holding, and Getting Through An Interview Or Conversations With Ease
The 5 Secret Keys To A Great Communication and Relationship
Why We Are Social Animals And What It Means To Be One
Nine strategies To Become A Better Social Player
Indispensible Communication Tactics For Greater Connections
How To Follow-Up Conversations
***BONUS***
How To Master The Art of Presentation
The Role of Technology And How It Has Affected Our Communication Skills Negatively
Strategies To Become An Effective Communicator
How To Work On Relationships Effectively
Discover How You Are The Key To Your Own Success
And so much more...
Discover the 9 strategies become a better social player, make more friends, and get to know other people more deeply. Take the guesswork out of the equation and allow yourself to make full use of your potential right now
Pick up your copy of the book right now by clicking the BUY NOW button at the top of this page
Описание: More than a mere outline or storyboard, scripting is a powerful technique that assists you in getting the right structure and content, in the proper order. This is a guide to the communication dynamics of writing, presentation delivery, and meeting interaction. It teaches you how to use "scripting" to plan for communication events.
Автор: Charles Marsh, David W. Guth, Bonnie Poovey Short Название: Strategic Writing ISBN: 1138037109 ISBN-13(EAN): 9781138037106 Издательство: Taylor&Francis Рейтинг: Цена: 16078.00 р. Наличие на складе: Нет в наличии.
Описание: In its fourth edition, Strategic Writing emphasizes the goal-oriented mission of high-quality public relations and media writing with clear, concise instructions for more than 40 types of documents. This multidisciplinary text covers writing for public relations, advertising, sales and marketing, and business communication. In addition, it includes concise chapters on topics such as diversity, ethics and the legal aspects of strategic writing. Featuring a spiral binding, examples for each document and a user-friendly "recipe" approach, Strategic Writing is ideal for undergraduate PR or advertising writing classes that take an interdisciplinary approach. This new edition devotes new attention throughout to social media and writing in the digital realm, and features new and updated online resources for students and instructors.
IImprove Your People SkillsFor Effective Communication With Your Peers, Friends, Family, Relationships, and In Business Today
Do you feel awkward in social situations where first impressions are so vital? Do you lack confidence and charisma in your daily communications that make you come off as aloof and unengaging? If so, you could be lacking some crucial people skills that are essential to your survival and success in this world.
When it comes to social skills, there is nothing better than having a set of strategies that are proven to set you up for success. In fact, in this way, you are able to learn and discover a lot of interesting aspects about other people that you would not have the opportunity to know if you were too shy to approach them in the first place.
In This Book You Will Learn:
Common reasons Why People Suffer From Social Anxiety
Determining your Motivation To Become More Sociable
Why Having Social Skills Is So Important
Relationship Breakthrough
Emotional Intelligence
How To Talk To Anyone
Proven Tips On Attracting, Holding, and Getting Through An Interview Or Conversations With Ease
The 5 Secret Keys To A Great Communication and Relationship
Why We Are Social Animals And What It Means To Be One
Nine strategies To Become A Better Social Player
Indispensible Communication Tactics For Greater Connections
How To Follow-Up Conversations
***BONUS***
How To Master The Art of Presentation
The Role of Technology And How It Has Affected Our Communication Skills Negatively
Strategies To Become An Effective Communicator
How To Work On Relationships Effectively
Discover How You Are The Key To Your Own Success
And so much more...
Discover the 9 strategies become a better social player, make more friends, and get to know other people more deeply. Take the guesswork out of the equation and allow yourself to make full use of your potential right now
Pick up your copy of the book right now by clicking the BUY NOW button at the top of this page
To Your Success
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