Social Media: How to Engage, Share, and Connect, Fourth Edition, Luttrell Regina
Автор: Luttrell Regina Название: Social Media: How to Engage, Share, and Connect, Fourth Edition ISBN: 1538154420 ISBN-13(EAN): 9781538154427 Издательство: Rowman & Littlefield Publishers Рейтинг: Цена: 6336.00 р. Наличие на складе: Поставка под заказ.
Описание: Updated to reflect the latest technological innovations and challenges, the fourth edition of Social Media gives students a comprehensive understanding of the principles behind social media, manage social media platforms from Twitter to TikTok, and succeed in the changing field of public relations.
Описание: The Federal Bureau of Investigation was an agency devoted to American ideals, professionalism and scientific methods, directed by a sage and selfless leader - and anyone who said otherwise was a no-good subversive, bent on discrediting the American way of life. That was the official story and how J. Edgar Hoover made it stick - running roughshod over those same American ideals - is the story this book tells in full for the first time.From Hoover’s first tentative media contacts in the 1930s to the Bureau’s eponymous television series in the 1960s and 1970s, FBI officials laboured mightily to control the Bureau’s image - efforts that put them not-so-squarely at the forefront of the emerging field of public relations. In the face of any journalistic challenges to the FBI’s legitimacy and operations, Hoover was able to create a benign, even heroic counter narrative, thanks in part to his friends in newsrooms. Matthew Cecil’s own prodigious investigation through hundreds of thousands of pages from FBI files reveals the lengths to which Hoover and his lackeys went to use the press to hoodwink the American people. Even more sobering is how much help he got from so many in the press.Conservative journalists like broadcaster Fulton Lewis, Jr. and columnist George Sokolsky positioned themselves as “objective” defenders of Hoover’s FBI and were rewarded with access, friendship and other favours. Some of Hoover’s friends even became adjunct-FBI agents, designated as Special Service Contacts who discreetly gathered information for the Bureau. “Enemies,” on the other hand, were closely monitored and subjected to operations that disrupted their work or even undermined and ended their careers. Noted journalists like I. F. Stone, George Seldes, James A. Wechsler and many others found themselves the subjects of FBI investigations and, occasionally, named on the Bureau’s “custodial detention index,” targeted for arrest in the case of a national emergency.With experience as a political reporter, a press secretary and a scholar and professor of journalism and public relations, Matthew Cecil is uniquely qualified to conduct us through the maze of political intrigue and influence peddling that mark - and often mask - the history of the FBI. His work serves as a cautionary tale about how manipulative government agents and compliant journalists can undermine the very institutions and ideals they are tasked with protecting.
Автор: Lule Jack Название: Globalization and Media: Global Village of Babel, Fourth Edition ISBN: 1538144832 ISBN-13(EAN): 9781538144831 Издательство: Rowman & Littlefield Publishers Рейтинг: Цена: 14784.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The fully updated fourth edition of this lively and accessible book argues for the central role of media in understanding and shaping globalization. By breaking down the economic, cultural, and political impact of media, and through a rich set of case studies, Jack Lule describes a divided global village, its destiny shaped by strife.
Описание: This book examines how the press clause, a First Amendment freedom with no agreed-upon definition, can be understood in order to help guide the courts and twenty-first-century publishers regarding protecting expression as we move into the fourth wave of networked communication.
Автор: Share, Jeff Название: Media literacy is elementary ISBN: 1433124874 ISBN-13(EAN): 9781433124877 Издательство: Peter Lang Рейтинг: Цена: 6306.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book provides a practical and theoretical look at how media education can make learning and teaching more meaningful and transformative. This second edition includes more resources, photographs, and updated information as well as two new chapters: one exploring the pedagogical potential for using photography in the classroom and the other documenting a successful university course on critical media literacy for new teachers. The book explores the theoretical underpinnings of critical media literacy and analyzes a case study involving an elementary school that received a federal grant to integrate media literacy and the arts into the curriculum. Combining cultural studies with critical pedagogy, critical media literacy aims to expand the notion of literacy to include different forms of mass communication, information communication technologies, and popular culture, as well as deepen the potential of education to critically analyze relationships between media and audiences, information, and power. This book is a valuable addition to any education course or teacher preparation program that wants to promote twenty-first century literacy skills, social justice, civic participation, media education, or critical uses of technology. Communications classes will also find it useful as it explores and applies key concepts of cultural studies and media education.
Описание: By introducing classic, foundational interpersonal communication frameworks and key interpersonal communication theories, Communicate to Connect: Interpersonal Communication for Today's Relationships provides students with vital information regarding how humans interact and build, maintain, and dissolve relationships with one another.
The book begins with chapters that define communication and introduce verbal communication and nonverbal communication. Additional chapters underscore the importance of listening, present common social roles and expectations related to communication, and provide guidance to increase message effectiveness and persuasion. Students learn about attachment and communication; secrets, self-disclosure, and privacy; maintaining long-distance relationships; the internet as a means of social support; and relationship dissolution, including the processes of hurt, anger, and forgiveness. Concluding chapters speak to organizational and workplace communication, family relationships, and cultural differences in interpersonal communication. Each chapter features a lab assignment that instructs students to participate in real-world observations and activities that foster connections between theory and application.
Addressing topics that resonate with and serve the needs of modern undergraduate students, Communicate to Connect is an exemplary resource for foundational courses in interpersonal communication, close relationships, and relational communication.
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