Описание: The debate about access to scientific research raises questions about the current effectiveness of scholarly communication processes. This book explores, from an independent point of view, the current state of the STM publishing market, new publishing technologies and business models as well as the information habit of researchers, the politics of research funders, and the demand for scientific research as a public good. The book also investigates the democratisation of science including how the information needs of knowledge workers outside academia can be embraced in future.
Автор: Farney & Mchale Название: Web Analytics Strategies For Information Professionals ISBN: 1555708978 ISBN-13(EAN): 9781555708979 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 8778.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Whether you re gathering information for a department report or planning a website redesign, easy access to meaningful, actionable data is critical. Farney and McHale address the distinctive needs of libraries educational mission with specific advice on how to use Web Analytics in a library setting. Users are given clear explanations of terminology, a glossary for future reference and effective communication tips for reporting results and recommending changes or improvements. Also included:<ul><li>Eight examples of semi-custom and custom reporting</li><li>Four case studies showing project-specific applications</li><li>Advice on how to use tools such as Percent Mobile and Google Analytics to complement one another</li></ul>
Автор: Tella Adeyinka Название: Social Media Strategies for Dynamic Library Service Development ISBN: 1466674156 ISBN-13(EAN): 9781466674158 Издательство: Mare Nostrum (Eurospan) Цена: 38808.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: "This book discusses the integration of digital social networking into library practices, highlighting the advantages and challenges faced by libraries in the application of social media"--
Описание: Draws input from experts involved in records management, information science, library science, memory, and digital technology, creating a vanguard compendium of novel trends and praxis. The book highlights an array of topics under the scope of library science, information science, knowledge transfer, records management, and more.
Описание: This book explores the rapid expansion of data sources, visualizations, and analytics created in the last decade and explores the strategies, tools, and approaches that educators and information specialists are employing to train a new generation of data professionals.
Описание: This book, first published in 1984, is an effective guide to help librarians develop a more systematic and effective approach to dealing with overdues. The editors present statistical data on overdues, as well as successful tactics employed by various libraries to combat the persistent problem of overdue materials.
Описание: Leading the 21st Century Academic Library: Successful Strategies for Envisioning and Realizing Preferred Futures will explore the new roles and directions academic libraries are taking in the 21st century as a consequence of visionary leadership in exploring diverse futures.
Описание: Increasingly, libraries are struggling to deal with a growing diversity in the cultural background of their patrons. Problems arising from this cultural diversity afflict all library types-school, public and academic. Library Services for Multicultural Patrons is by and for all libraries that are striving to provide multicultural services to match the growing diversity in the cultural background of patrons. The book is designed to offer helpful tips and practical advice to academic, public, and school librarians who want to better serve the multicultural groups in their communities. The contributors to the book are themselves practicing librarians and they share creative ideas for welcoming multicultural patrons into libraries and strategies for serving them more effectively. Librarians will find in these chapters tried and true tips and techniques for marketing and promotion, improving reference services for speakers of English as a second language, and enhancing programming that they can easily implement in their own libraries and communities. The chapters are divided into the following categories for ease of access: 1) Getting Organized and Finding Partners, 2) Reaching Students, 3) Community Connections, 4) Applying Technology, 6) Outreach Initiatives, 6) Programming and Events, and 7) Reference Services. Librarians of all types will be pleased to discover easy-to-implement suggestions for collaborative efforts, many rich and diverse programming ideas, strategies for improving reference services and library instruction to speakers of English as a second language, marketing and promotional tips designed to welcome multicultural patrons into the library, and much more.
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