Plowman Activity Based Management 9780415792950

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Автор: Plowman
Название: Activity Based Management
ISBN: 9780415792950
Издательство: Taylor&Francis
Классификация:

Стратегическое планирование

ISBN-10: 0415792959
Обложка/Формат: Paperback
Страницы: 256
Вес: 0.47 кг.
Дата издания: 30.09.2019
Серия: Routledge revivals
Язык: English
Размер: 155 x 234 x 21
Читательская аудитория: General (us: trade)
Ключевые слова: Business strategy, BUSINESS & ECONOMICS / Management
Основная тема: Strategic Management
Подзаголовок: Improving Processes and Profitability
Ссылка на Издательство: Link
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Поставляется из: Европейский союз
Описание: This title was first published in 2001: Product and particularly customer profitability are black holes in most managers’ understanding of their business. Identifying customer revenue is easy but identifying what they cost - so we can understand whether or not they are profitable - is difficult. In a world in which competition, regulation and the increasing use of the Internet put ever greater pressure on margins it is vitally important to understand both product- and customer-profitability. Activity Based Management (ABM) enables you to do this. This book explains the power of using ABM to increase the profitability of your business. It provides step-by-step guidance on basic principles, comparisons between traditional methods, definitions of processes, activities and cost-drivers as well as details of data collection techniques and implementation steps. Through the book’s numerous detailed examples a logical picture builds up of how to obtain the benefits that ABM can deliver. On its own ABM will change management decision-making: by showing how ABM also supports other profit improvement initiatives such as Business Process Reengineering, Shareholder Value Added and Customer Relationship Management, managers will learn how they can use the best possible toolkit to put their business firmly on the road to leaps in profitability.

Activity Based Management, Plowman