Описание: This book contains the refereed proceedings of the 2nd Advances in Business Research International Conference (ABRIC2016). The book serves as a helpful resource for students and researchers of business management, especially in understanding issues and cases of business in emerging economies and markets.
Автор: Ivana Bu?ljeta Banks; Patrick De Pelsmacker; Shint Название: Advances in Advertising Research (Vol. V) ISBN: 3658081317 ISBN-13(EAN): 9783658081317 Издательство: Springer Рейтинг: Цена: 7978.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Advances in Advertising Research are published by the European Advertising Academy (EAA). This volume is a compilation of research presented at the 12th International Conference in Advertising (ICORIA) which was held in Zagreb (Croatia) in June 2013.
Автор: Peeter Verlegh; Hilde Voorveld; Martin Eisend Название: Advances in Advertising Research (Vol. VI) ISBN: 3658105577 ISBN-13(EAN): 9783658105570 Издательство: Springer Рейтинг: Цена: 12196.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book provides insights into the inspiring and multifaceted field of advertising research, which is confronted with challenges regarding ad content and execution, media placement, as well as online and social media. Advances in Advertising Research are published by the European Advertising Academy (EAA).
Автор: Ivana Bu?ljeta Banks; Patrick De Pelsmacker; Shint Название: Advances in Advertising Research (Vol. V) ISBN: 3658140909 ISBN-13(EAN): 9783658140908 Издательство: Springer Рейтинг: Цена: 7978.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Advances in Advertising Research are published by the European Advertising Academy (EAA). This volume is a compilation of research presented at the 12th International Conference in Advertising (ICORIA) which was held in Zagreb (Croatia) in June 2013.
Автор: P. Banerjee; X. Li; F. Richter Название: Advances in Human Resource Management in Asia ISBN: 1349663778 ISBN-13(EAN): 9781349663774 Издательство: Springer Рейтинг: Цена: 10976.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: As well as providing a detailed analysis of Asian human resource management, contributors with perspectives from both the East and the West show how multinational firms can incorporate Asian thinking and acting into a modern business strategy for successful human resource development in international ventures.
Автор: Ed Diener; Don Rahtz Название: Advances in Quality of Life Theory and Research ISBN: 9401058598 ISBN-13(EAN): 9789401058599 Издательство: Springer Рейтинг: Цена: 12196.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The book is broken into three sections: the first section presenting material on broad theories of subjective well- being, the second section covering how work and income are related to subjective well-being, and the third section containing one chapter on health and one on political representation.
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